This media kit contains the latest and greatest of what’s New@Nordstrom. Please keep us in mind for your shopping stories and slideshows.
Zella Community Collection
This May we’re excited to launch the Zella Community Collection, a customer-designed activewear line. Created in collaboration with a group of Los Angeles-based Nordstrom customers and the Zella product team – who provided direction on everything from the shape and silhouette to zipper placement and number of pockets – this exclusive capsule was created with features that real women want. The Zella Community Collection includes apparel and accessories all priced under $80.
Concept 003: printings.jp
Sam Lobban, Nordstrom VP Men’s Fashion, introduces Concept 003: printings.jp, a collaboration with esteemed Japanese publishing house printings.jp, featuring a curated selection of rare and collectible vintage pieces by designers Raf Simons and Helmut Lang. The exclusive offering includes a Raf Simons David Bowie top from the 90s, a fishtail coat from his fall 2005 collection, a Helmut Lang painted denim jacket from 1996 – and many more special pieces. The limited pop-up shop will be available at the Nordstrom Men’s Store NYC (New York, NY), Nordstrom Downtown Seattle (Seattle, WA), Nordstrom Pacific Centre (Vancouver, B.C.) and on Nordstrom.com/new concepts from May 2-30.
Pop-In@Nordstrom Welcomes HATCH
Pop-In@Nordstrom has partnered with New York City-based HATCH Collection, the celebrity-loved fashion brand offering stylish and comfortable pieces to support women in all phases of pregnancy - before, during and after. In addition to everyday clothing, the shop will feature swimwear, intimates, HATCH Mama clean beauty products such as the Belly Oil Belly Mask, Belly Tattoos, as well as the thoughtfully-designed HATCH-to-Hospital box filled with hospital essentials to make any stay more comfortable. Pop-In@Nordstrom Welcomes HATCH is available in 9 Nordstrom locations and online at Nordstrom.com/pop through May 19.
Pop-In@Nordstrom Earth Day Every Day
The celebration of Earth Day continues all month long with Pop-In@Nordstrom Earth Day Every Day. The shop features a unique assortment of sustainable products curated by Olivia Kim, VP of Creative Projects, including ace&jig’s no-waste collection with an exclusive capsule of sneakers in collaboration with Keds, along with more than 200 sustainable and recyclable everyday solutions from brands including Baggu, Botanica, Harvest & Mill, THINX, Stasher and more. The shop will be available through June 2 exclusively at Nordstrom.com/earthdayeveryday.
Dress up Buttercup
Nordstrom is exclusively launching Ali & Jay x Dress Up Buttercup, an apparel collaboration that celebrates being carefree, young at heart, and always ready for a new adventure — just like Houston influencer, Dede Raad of Dress Up Buttercup. The collaboration, available on Nordstrom.com, includes six pieces for spring and summer, all priced under $140.
The White Company
Nordstrom is thrilled to be expanding London-based brand The White Company from its online presence at Nordstrom.com to three in-store locations, Nordstrom Park Meadows (Lone Tree, CO), Nordstrom Brea (Brea, CA) and Nordstrom Valley Fair (San Jose, CA). Founder Chrissie Rucker launched The White Company in 1994 with a vision to create stylish and neutral homeware that delivered high quality at accessible prices. What began as a 12-page mail-order catalog has since grown into an international luxury-lifestyle brand offering bedding, bath essentials, home fragrance and more.
Nordstrom is now the exclusive retail partner for SUISTUDIO, a brand that combines the highest quality Italian fabrics with expert craftsmanship, and delivers luxury tailoring for women at an exceptionally attainable price point. Customers can find on-trend suits and separates from SUISTUDIO on Nordstrom.com and in ten Nordstrom store locations, including Nordstrom Downtown Seattle (Seattle, WA), Nordstrom Michigan Avenue (Chicago, IL), Nordstrom NorthPark Center (Dallas, TX) and more. Prices range from $79-$599.
Mother’s Day is Sunday, May 12th and Nordstrom is your one-stop-shop to give a little wow. We rounded up options for every budget, from treasures under $50 to our favorite luxury finds.
May Half-Yearly Sale
The Nordstrom May Half-Yearly Sale runs from May 22 – June 2, just in time for Memorial Day weekend. We’ll have next-level fashion finds up to 50% off across departments.
Nordstrom Rack Spring Lookbook
We're excited to share our Nordstrom Rack Spring Lookbook featuring key trends of the season including one-tone pieces in on-trend colors for easy monochromatic styling, a nod to retro styling in swimwear, midi-length skirts and bodysuits that can be layered for a seamless transition into spring and more! Nordstrom Rack offers customers a wide selection of on-trend apparel, accessories and shoes from many of the top brands sold at Nordstrom at an everyday savings of up to 70% off including brand such as Sam Edelman, Frye, Free People, Steve Madden, Cole Haan, Champion, J.Crew, Stila, Urban Decay and much more.
Clear the Rack
From May 24 – 27, Nordstrom Rack’s Clear the Rack event will feature an extra 25% off clearance items, or “red tag” items, at Nordstrom Rack stores and online at Nordstromrack.com. As the clearance section is already 40-60% off retail price, customers will be able to take up to 75% off clothing, shoes, beauty and accessories.
ALSO NEW THIS MONTH
Nordstrom Now is our new corporate blog, featuring one-of-a-kind stories from across the company that highlight what makes Nordstrom unique. Stay up-to-date with the latest stories and all our corporate news by following @NordstromNow on Twitter.