Nordstrom to Launch Exclusive The Twilight Saga: New Moon Apparel and Jewelry Collection in October
SEATTLE, July 23 /PRNewswire-FirstCall/ -- Nordstrom, Inc. has partnered
with Summit Entertainment to launch an exclusive fashion and jewelry
collection inspired by the highly-anticipated Nov. 20 release of The Twilight
Saga: New Moon, the second movie adapted from Stephenie Meyer's novels. The
fashion-focused collection will be available at nordstrom.com/newmoon
beginning Oct. 1 and in the BP. department at Nordstrom stores beginning Oct.
15.
Created by Awake, Inc., the apparel collection centers around fitted
screened T-shirts, tanks and hoodies that reflect the mood and spirit of the
film. Twilight fans can choose from designs that show their affinity for
vampire Edward Cullen with a "Team Edward" logo or werewolf Jacob Black with a
"Team Jacob" logo. Other T-shirts feature film-related lines such as "Bet You
Can't Read My Mind" and imagery such as "Forks High School Phys. Ed. Dept."
and the tattoo design worn by the werewolf pack. Plaid tunics and jackets
inspired by the style and setting of the film round out the lifestyle
collection. Prices range from $32 for a T-shirt to $58 for a jacket.
The collection of silver and gold-plated fashion jewelry created by
Nordstrom includes necklaces, bracelets, earrings and key fobs. "I love
Edward" and "I love Jacob" heart pendants hang from chains, and bracelets and
key fobs feature film-related charms including Bella's truck, Jacob's
motorcycle, vampire family crests, a moon, wolf and feather.
"We hope to bring the Twilight experience into our stores through fashion
for our customers," said Loretta Soffe, Nordstrom executive vice president and
general merchandise manager for women's apparel. "The line allows customers
to show their love for the film by creating a whole look with pieces from the
collection or combining with other merchandise to create a unique look of
their own."
Beginning July 23, customers can count down to the premiere of The
Twilight Saga: New Moon at nordstrom.com/newmoon. Nordstrom stores will host
kick-off events in November for customers to celebrate the film, including
advance screening parties.
Nordstrom, Inc. is one of the nation's leading fashion specialty
retailers, with 175 stores located in 28 states. Founded in 1901 as a shoe
store in Seattle, today Nordstrom operates 111 full-line stores, 61 Nordstrom
Racks, two Jeffrey boutiques and one clearance store. Nordstrom also serves
customers through its online presence at www.nordstrom.com and through its
catalogs. Nordstrom, Inc. is publicly traded on the NYSE under the symbol
JWN.
Summit Entertainment is a worldwide theatrical motion picture development,
financing, production and distribution studio. The studio handles all aspects
of marketing and distribution for both its own internally developed motion
pictures as well as acquired pictures. Summit Entertainment, LLC also
represents international sales for both its own slate and third party product.
Summit Entertainment, LLC plans to release 10 to 12 films annually.
CONTACT: John Bailey
Nordstrom, Inc.
(206) 373-2415
(Logo: http://www.newscom.com/cgi-bin/prnh/20001011/NORDLOGO)
SOURCE Nordstrom, Inc.
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Web Site: http://www.nordstrom.com
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